As a direct mail trainer our CEO Michael Hemphill starting in the mailroom at TRW in the late 80’s. He climbed into the mailing equipment field to train mailing companies large and small how to process direct mail, create barcodes and optimize databases. He has been in thousands of mailrooms over his career and has an undeniable passion for database marketing and automation.
Besides building one of America’s first individual mail piece tracking systems for bulk mail, Michael also designed and built one of the most dynamic proprietary bidding and job trafficking systems in the direct mail industry. These systems communicate with clients, manage attrition, report goals and earnings. Clients can track jobs, inventory and each individual mail piece as it travels the country, report delivery times ... and so much more.
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Optimizing your databases reduces your annual expenses by 20-30%.
This reduction of pieces sent increases response rates 20-30% for a double win.
Automating marketing tasks frees up your most expensive staff for growth projects.
Your aging databases continuously kept in their most accurate productive states.
When an artist optimizes your database it reduces your annual expenses by 20-30%. This increases response rates 20-30% for a double win. Marketing Automation achieves more with less. We will automate your best campaigns (or create new ones) to hit goals hands-free month after month with lower costs. If your aging customer database is your primary income stream your future is uncertain. We continuously update, maintain and optimize your marketing database to be vibrant now and optimized for the future.